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Digital innovations provide speed and benefit in HR processes

Doğukan Akbulut Tarafından 2 Şubat 2024
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Technologies such as data analytics and artificial intelligence and automation applications accelerate recruitment processes and turn them into target-oriented ones. According to research, 2 out of 3 human resources experts who use automation and artificial intelligence applications state that artificial intelligence increases the time to fill open positions by 53% and improves processes by 16%.

Youthall Founding Partner and CEO Emre Aykan said: “In this way, companies can gain competitive advantage by making strategically correct human resources planning. By optimizing its talent management processes, it can easily identify employees with leadership potential and shape its investments in its employees. Thanks to HR technologies, companies can determine their strengths and weaknesses and make precise strategic decisions using performance analysis and feedback data.”

New generation HR technologies contributes to companies in improving recruitment processes, strengthening the employer brand image, increasing employee loyalty and improving risk management. Aykan explained the benefits of these technologies as follows:

“HR technologies support employees to increase their skills and develop their careers by providing training and development opportunities, while making it easier for new employees to adapt to the company with its fast and transparent approach. HR technologies, which create a healthy working environment by increasing the general well-being of employees, play an important role in processes such as monitoring employee performance, determining training needs, and evaluating leadership potential. Artificial intelligence analyzes employee data, suggests personalized training programs and brings an objective approach to performance evaluations. This provides a more efficient and effective HR management both in the recruitment processes and in the development of existing employees. Data analytics and artificial intelligence also increase corporate competitive advantage by enabling the adoption of a more predictable, data-driven and strategic approach in HR operations.”

Doğukan Akbulut





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Doğukan Akbulut


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